Calendar

Mar
11
Wed
CABDA East Expo Opens @ The Meadowlands Expo Center
Mar 11 @ 9:00 am – 5:00 pm

CABDA East is the newest location for CABDA. Located in Secaucus, New Jersey, the Meadowlands Expo Center is convenient to New York City as well as the entire Mid-Atlantic region. 20 minutes to Newark Liberty International Airport, close to mass transit, and walking distance to restaurants and other attractions. We’re excited to bring an industry trade show back to New York metro area!

Show Hours:

Wednesday, March 11: 9am – 5pm
Thursday, March 12: 10am – 4pm

Self-Service Bicycle Rental @ THE BACKYARD
Mar 11 @ 11:00 am – 11:45 am

Jay Townley has done his homework and is back at CABDA to report on The Sharing Economy, specifically Docked and Dock-less Rentals, Uber, Lime, and everything else. Join the history of self-service bike/scooter rental, their probable future, and the effect on bicycle retail!

Presented by: Jay Townley, Human Powered Solutions – 45 min.

How Critical is the Test-ride in Choosing the Right Saddle? @ The ALLEY
Mar 11 @ 12:00 pm – 12:45 pm

Join Global Marketing Director of Selle SMP to discover the relevance of the saddle in cycling. How to increase the sales with the right service, try before you buy, and other sales tactics designed to increase your aftermarket and add-on sales.

Presented by Nicolo Schiavon, Selle SMP

Retail Strategies Connecting Sales and Service @ The BACKYARD
Mar 11 @ 12:00 pm – 12:45 pm

In the modern market, retail business is most securely established through service. In this talk, we’ll cover: Branding Opportunities, Zero/Low Inventory Models, Consumer Shopping Mode, Positive Internet Opportunities, Combining Services with Sales for a Guaranteed Return.

Presented by David Finlayson, Prestacycle

SRAM 2020 Vision Into AXS @ The LAB
Mar 11 @ 1:00 pm – 1:45 pm

Join SRAM for a closer look at the wireless world of AXS. Learn about how SRAM’s most advanced technology is utilized in Red, Force, Eagle, Rockshox and Power. You’ll also understand how to use the AXS app to optimize your ride. It’s all about improving the cycling experience.

Presented by Doug “DD” Dalton, SRAM

Maximize Every Customer! @ CABDA East - The Backyard
Mar 11 @ 2:00 pm – 2:45 pm

Best practices for selling upgrades, accessories, service, lifestyle and smart buying practices for increasing your shop’s margins.

Presented by Bill Sirl, Rolf Prima Wheel / Astral Cycling

Selling Tubeless Simplicity @ The LAB
Mar 11 @ 2:00 pm – 2:45 pm

While tubeless wheels have become the standard for performance bicycles, the last couple of years have seen this technology expand to a much broader range of categories and price points. We will discuss tips and best practices to get both sales and tech staff up to speed with the goal of making tubeless technology a profit center in your store.

Presented by James Malta, STAN’s NoTubes

Be an Army of One in E-Bike Sales @ The BACKYARD
Mar 11 @ 3:00 pm – 3:45 pm

Retailers want more traffic in their stores, however, actually closing more sales is truly the solution. Sales staff need to acquire skills to leverage themselves so they can achieve that desired outcome. Learn how to handle the growing online “e-bike-direct” competitors as well as the “race to the bottom” of price.

Presented by: Joe Marcoux, Lead Cycles – 45 min.

CABDA INDUSTRY PARTY for Retailers and Exhibitors @ Meadowlands Expo Center - Lobby of the Expo Hall
Mar 11 @ 5:00 pm – 7:30 pm

Enjoy free beer and appetizers and mingle with hundreds of your closest friends at the CABDA EAST Annual Industry Party. A live band and lots of folks equal a great time!

EXPO Closes @ Meadowlands Expo Center
Mar 11 @ 5:00 pm
Mar
12
Thu
CABDA Keynote Breakfast @ Banquet Room in the Expo Hall
Mar 12 @ 9:00 am – 10:00 am

Our keynote speaker will help us all to become better equipped to survive in the coming years! Doors open at 8:30 AM Free breakfast served for the first 150 people.

CABDA East Expo Opens @ The Meadowlands Expo Center
Mar 12 @ 10:00 am – 4:00 pm

CABDA East is the newest location for CABDA. Located in Secaucus, New Jersey, the Meadowlands Expo Center is convenient to New York City as well as the entire Mid-Atlantic region. 20 minutes to Newark Liberty International Airport, close to mass transit, and walking distance to restaurants and other attractions. We’re excited to bring an industry trade show back to New York metro area!

Show Hours:

Wednesday, March 11: 9am – 5pm
Thursday, March 12: 10am – 4pm

Self-Service Bicycle Rental @ THE BACKYARD
Mar 12 @ 11:00 am – 11:45 am

Jay Townley has done his homework and is back at CABDA to report on The Sharing Economy, specifically Docked and Dock-less Rentals, Uber, Lime, and everything else. Join the history of self-service bike/scooter rental, their probable future, and the effect on bicycle retail!

Presented by: Jay Townley, Human Powered Solutions – 45 min.

Be an Army of One in E-Bike Sales @ The BACKYARD
Mar 12 @ 12:00 pm – 12:45 pm

Retailers want more traffic in their stores, however, actually closing more sales is truly the solution. Sales staff need to acquire skills to leverage themselves so they can achieve that desired outcome. Learn how to handle the growing online “e-bike-direct” competitors as well as the “race to the bottom” of price.

Presented by: Joe Marcoux, Lead Cycles – 45 min.

How Critical is the Test-ride in Choosing the Right Saddle? @ The ALLEY
Mar 12 @ 12:00 pm – 12:45 pm

Join Global Marketing Director of Selle SMP to discover the relevance of the saddle in cycling. How to increase the sales with the right service, try before you buy, and other sales tactics designed to increase your aftermarket and add-on sales.

Presented by Nicolo Schiavon, Selle SMP

SRAM 2020 Vision Into AXS @ The LAB
Mar 12 @ 12:00 pm – 12:45 pm

Join SRAM for a closer look at the wireless world of AXS. Learn about how SRAM’s most advanced technology is utilized in Red, Force, Eagle, Rockshox and Power. You’ll also understand how to use the AXS app to optimize your ride. It’s all about improving the cycling experience.

Presented by Doug “DD” Dalton, SRAM

Retail Strategies Connecting Sales and Service @ The BACKYARD
Mar 12 @ 1:00 pm – 1:45 pm

In the modern market, retail business is most securely established through service. In this talk, we’ll cover: Branding Opportunities, Zero/Low Inventory Models, Consumer Shopping Mode, Positive Internet Opportunities, Combining Services with Sales for a Guaranteed Return.

Presented by David Finlayson, Prestacycle

Selling Tubeless Simplicity @ The LAB
Mar 12 @ 1:00 pm – 1:45 pm

While tubeless wheels have become the standard for performance bicycles, the last couple of years have seen this technology expand to a much broader range of categories and price points. We will discuss tips and best practices to get both sales and tech staff up to speed with the goal of making tubeless technology a profit center in your store.

Presented by James Malta, STAN’s NoTubes

Rise of the Electric Bicycle @ THE BACKYARD
Mar 12 @ 2:00 pm – 2:45 pm

Jay Townley has done his homework and is here to report on The Sharing Economy, specifically Docked and Dock-less Rentals, Uber, Lime, and everything else. Join history of self-service bike / scooter rental, their probable future, and the effect on bicycle retail!

Presented by Jay Townley, Human Powered Solutions

EXPO Closes @ Meadowlands Expo Center
Mar 12 @ 4:00 pm